Cox Digis are too cute

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byemax

Duck Studios gave Cox a better cartoon character to be represented by.  That “Max” dude was cool, but he wasn’t cool enough.  Duck Studios helped Cox replace Max with a bunch of cute “Digis.”  With their expression filled eyes, cute little walk, and the drive to get you information via technology when you need it.  How can Max compete?

http://www.youtube.com/watch?v=psSpBq_g5Sw

For a higher-res mpg of the above spot, click here.

It was a good switch by Cox and a VERY creative campaign idea by Duck Studios.  To tell you the truth, when I asked Andrew of ArtOfTheMonkey.com to make our PixelatedGeek, I told him to use the Digis as reference.  To see one more cute spot of the Digis, click the “Read Full Article” link below.

http://www.youtube.com/watch?v=rBzQZPqZlVs