Category: Science and Tech

mac vs pc
Science and Tech
Taylor Tate

State of Play: Mac Vs PC

Most of us have probably seen the previously ubiquitous all-white background commercial regarding how a trendy, young, and known actor who represents an Apple computer is so different from the stodgy, suit & tie, middle aged lesser known actor portraying a PC. At first I treated this series of commercials with the same level of regard as I would water coming out of the faucet. But in the past couple of years as I’ve been interested in the computer market and trying to design a desktop computer for myself, the ad campaign has haunted my thoughts.

This commercial had returned to me as I began to consider whether or not people actually cared about this supposed ongoing argument between Macs and PCs. The acronym PC is after all just personal computer, and are not Macs computers for personal use? Truly this is just a commercial that was meant to create opposition and conflict between different computer users, rather an “us versus them” attitude, all for the sake of crafting brand loyalty. In the market for computers, competition for consumers should be won and lost based on the performance and price of their products. There should not be any hesitance to switch computer brands just because you had previously purchased from “x” brand. It is similar to not being resistant to buying honey wheat bread if you bought nine grain wheat bread before.

Read More »
steelseries sensei title
Reviews
James

Hands-On with the SteelSeries Sensei

Back in August we let you know about the new SteelSeries Sensei programmable, pro-grade laser mouse. SteelSeries sent one our way to test out, and the Sensei went above and beyond our expectations. The Mouse One of the key features that sets the Sensei apart from its brethren is the inclusion of a 32 bit

Read More »
kindlefire
Science and Tech
kat

Tablet Attraction: Our Burning Desire for the Kindle Fire

In April 2010 Apple released the iPad to the public, launching the subsequent race to capture this audience with faster, more functional, and shinier tablets. All have failed, with the iPad representing 75% of tablet sales in 2010, with an expected increase to 83% by the end of 2011. On November 15th this year, a challenger

Read More »
Brick People ss001
Gaming
James Trauben

Sega Announces Brick People for Sega iOS

This fall, Sega is bringing Brick People, based upon a hit arcade title of the same name, to Sega iOS for iPhones, iPads, and iPod Touches. Players are tasked with feeding the eponymous Brick People by dragging and dropping bricks into the playing field, allowing them to hop and climb their way to presumably delicious

Read More »

PC Gaming Is Not Dead: Razer’s Tight-Lipped Teaser

Recently, Razer began to Tweet, Facebook, and otherwise viral-market the URL for a (as of now) rather bare website: www.pcgamingisnotdead.com. As the link suggests (and as one might surmise based on Razer’s product line), the gaming and computing gear company intends to wow us with irrefutable proof that PC gaming is, well, alive and kicking.

Read More »

MSI Unveils X460 Series Superior Performance Slim Laptops

If you were to tell me that I could get a PC laptop with nearly the portability of a Macbook Air, but with enough power to make my desktop machine envious, I would probably laugh at you. If you followed up by showing me the X460 series of slim laptops by MSI, you could make

Read More »

Google to Acquire Motorola

Google and Motorola Mobility Holdings announced today that the internet giant will be acquiring Motorola Mobility for approximately $12.5 billion. “This acquisition will not change our commitment to run Android as an open platform,” said Larry Page, CEO of Google. “Motorola will remain a licensee of Android and Android will remain open. We will run

Read More »

Gaming Students, Bow to Your Sensei

SteelSeries, a staple of our past year’s E3 coverage, has released the new master of customizable gaming peripherals to join their previous Spectrum headphones and Diablo III line. The Sensei brings you eight programmable buttons, three zones of custom colorization and even an LCD plate on the bottom to identify your device (editable bitmap). The

Read More »

Limited-edition TRON R3CONF1GUR3D Controller Available for the XBox 360

Performance Designed Products will be making 750 new limited-edition TRON controllers for the XBox 360, available exclusively through its website for $49.99 from August 9th, 2011 onwards. Available only for a limited time, these new wired controllers feature soft rubber grips, vibration support, and a simple, elegant design. The last time PDP released a TRON-themed

Read More »