Today was day one of our two day visit with the Ford Motor Company. Tonight’s agenda was just about mingling and eating dinner with other people from other publications. While we were busy talking and “noming”, two cars drove up onto the grassy courtyard behind everyone. One was the upcoming 2011 Ford Fiesta and the other was a car none of us had ever seen before.
After we finished dinner, Jordan and I broke out the cameras and got to work. What we were looking at was the Ford “Start”. A brand new concept car that looked like something only a Cylon would create. It looked very sleek and sexy and would definitely turns heads. As for a geek take on the car, it has a lot of buttons to play with as well as a touch screen right above the stick shift. I could easily imagine myself pretending to punch in “jump coordinates” to my house on the touch screen, dropping the car into first gear and peeling out. LUDICROUS SPEED. GO!
We were told by Ford Designer, Jeff Nield, that this was the first time the Ford “Start” was shown in the US. It was unveiled in Beijing, China 3 weeks prior. We were also told a little bit about the MyFord Touch technology that we will be seeing tomorrow. For more pictures of the Ford “Start” concept car, go past the break.
This post is part of our 2 day visit with Ford Motor Company