I understand that he feels he could find better ways to capitalize on his product, and since he is head of giant soul crushing publisher Activision he has every (legal) right to mess with Call of Duty any way he sees fit. However he tends to run his mouth off every time there is a person with ears around about how he would change almost everything about one of gaming’s most successful and beloved franchises. Bobby Kotick is the antonym of fan service. Nearly every time someone is riled up it is because of something he has said. Can’t he be seen and not heard, like most CEO’s.